Herculean Alliance
Employee Engagement Specialists
Crafting Powerful Workforces since 1999
We help organisations measure & improve employee engagement to boost their performance, innovation, and customer happiness. From the United Arab Emirates and Belgium, across the globe.
400+
events
100+
programs
74K+
participants
600+
companies
10
countries
25+
years
Most leaders say engagement is a priority. Most workforces feel otherwise.
Gallup finds that 77% of employees are not engaged.
Disengagement is expensive. Just not on the P&L line you're watching. We make it visible, then we move it.
AURA - ADVISORY
Keynotes, workshops, and engagement programs based on our book "Employee engagement, what else?". Learn more.
FABRICA - EVENTS
Teambuildings, family fun days, townhalls, well-being programs, and leadership retreats. Learn more.
MACHINA - TECHNOLOGY
Employee engagement surveys, and team engagement platform. Learn more.
ARENA - FORMATS
Organiser of Bravos! Employee Engagement Awards, Hercules Trophy, and Pink Ladies Games. Learn more.
Herculean Alliance is building an international ecosystem of engagement specialists, technology and proven formats. We combine know-how across engagement, gamification, communication, leadership, communities and events. Most companies in engagement work pick one of these and call it the answer. We've built our work around the conviction that you need all six.
Engagement × Satisfaction ^ Trust = Customer Delight
Employee Engagement, What Else? — written by Herculean Alliance co-founder Inge Van Belle. We help you up your engagement game, by adopting a marketing mindset and using technology as an ally.
Where leadership and HR meet Marketing and Tech.
PROOF, NOT PROMISES
EGA
TEAMBUILDING
85 PAX · The Sevens Stadium, Dubai. A department's engagement day: pre-engagement through Tornea, opening, six games, awards ceremony. Understanding engagement is complex and never finished.
BNP PARIBAS FORTIS
FAMILY DAY
5,000 PAX · De Nekker, Belgium. Five zones, fifty-plus activities — the methodology behind every Family Day we deliver. Engagement doesn't stop at the badge gate; the people who feel it bring their families along.
MICROSOFT
LEADERSHIP RETREAT
200 PAX · Two days · Grand Plaza Mövenpick Dubai. A post-COVID leadership realignment, blending strategy work with game-based connection. Change should be challenging — and fun.
PROVINCE FLEMISH BRABANT
WELL-BEING PROGRAM
700 PAX · Leuven, Belgium. A twelve-month well-being journey — mental, physical, nutrition, social — ending in a celebration day. Genuine encounters, facilitated, measured and driven by technology.
Thousands of fans in 10+ countries
